Step Into Swim™ Campaign Gains Large Donations in 2017

Industry Leaders are Stepping Up to Support Learn to Swim Campaign

Colorado Springs, COLORADO, June 20, 2017 - The National Swimming Pool Foundation®’s (NSPF®) Step Into Swim™ Campaign would like to thank recent donors whose contributions have furthered the campaign’s mission of creating 1 million more swimmers. SIS enables underprivileged children across the country to learn the lifesaving skill of swimming.  

A large donation from the Master Pools Guild of $40,000, a sum also donated by MPG in May 2016, kick started a giving trend for 2017. Other individuals’ and organizations’ donations further supported the vision of creating happier and healthier lives by preventing drowning while creating more swimmers, and recognized the resulting effect of building demand for swimming pools, hot tubs, and aquatic facilities. “How often does one dollar do three great things: prevent drowning, create more swimmers, and increase demand for water-based activity?” asked Thomas Lachocki, Ph. D., CEO of NSPF. “When we open our wallet to fund swim lessons, we open the door to brighter futures.”

Between the recognized donors, NSPF Instructors, and other individual donations, Step Into Swim has raised $65,790 in 2017. Below we recognize the contributors and the monetary value of their donations to Step Into Swim.

The American Chemistry Council (ACC) donated $5,000, a repeat of their 2016 donation of the same amount. The ACC represents a diverse set of companies that invest tens of millions of
dollars to ensure modern day products are safe for both communities and the environment.

NSPF Board Member Anita Sayed, Ph. D. donated $5,000, and has now contributed more than $20,000 to the campaign.  Ms. Sayed stated, "Step Into Swim resonates with me because it offers swim lessons to families who do not have the financial means for swim classes. Through SIS we help prevent drowning and improve people's lives by introducing them to a healthy activity, while giving them the added bonus of experiencing fun with water."

The National Plasterers Council contriuted $5,000. NPC has been active in the pool industry for decades, focusing on pool surface research and educational programs for pool surface applicators.

The Bill Kent Family Foundation donated $5,000. The Foundation seeks to contribute to building a socially and economically just society that values nature and protects the ecological balance for future generations; promotes humane health care; and fosters educational programs, art, and culture that enrich communities.

Donald Sussman, American financier and philanthropist donated $2,500. In addition to his generosity toward educational, charitable, community, and political organizations, Sussman is a lover of swimming pools.

Genesis 3 co-founder Skip Phillips’ Questar Pools donated $1,000. Questar creates signature waterscape designs that complement a home’s architecture and conform to the natural environment.

Every dollar collected for Step Into Swim goes directly toward the sponsored learn to swim programs. Later this summer, learn which organizations received 2017 grants and how they used the funds. To help change the world, one swimmer at a time, and to learn more about Step Into Swim, visit


About the National Swimming Pool Foundation®
At the National Swimming Pool Foundation, we believe everything we do helps people live happier and healthier lives. Whether it’s encouraging more aquatic activity, making pools safer, or keeping pools open, we believe we can make a difference. To further this mission, in 2016 we combined forces with GENESIS, an educational leader for designers and builders of residential pools and spas. Together with GENESIS we offer products and programs that are technically sound, convenient, and beautifully designed. In 2012, we launched the Step Into Swim™ Campaign, a 10-year initiative to create one million more swimmers. Founded in 1965 as a 501(c)(3) non-profit and located in Colorado Springs, CO., NSPF proceeds go to fund research and to help create swimmers. Visit,,, or call 719-540-9119 to learn more.   


News Type: