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Qualify Your Facility with Swim Today

What is SwimToday?

SwimToday is an industry-wide campaign to grow swim team participation. Twelve industry partners including the National Swimming Pool Foundation® (NSPF®) and USA Swimming have joined forces with this common goal. Watch this video to learn more about the campaign and help us show the world that swimming is the “funnest sport there is”. The campaign will drive searches to teams and facilities on Adding your Certified Pool/Spa Operator® Certification (CPO® Certification) will help you stand out. It’s easy to do. Follow the steps below.

How do I qualify my facility to be listed on Swim Today's website?

A facility must have four CPO® Certification holders. Simply fill out the form below.

Why show my CPO® Certification on

The CPO® Certification course is designed to provide individuals with the most recent knowledge, techniques, and skills of pool and spa operation, which helps keep pools safer and open. There is a filter on that potential swim families can use when making their decision to join a team. If you have a USA swimming club at your facility, or you are a Make a Splash provider, and has four individuals who earned the CPO® Certification, will showcase your pool as a certified facility. If you need to certify more operators in the CPO Certification programs, click on the link to find a local CPO® Certification course.

How do I show my CPO® Certification on

Please fill out the form below. Once received, the National Swimming Pool Foundation will verify the certifications and then the SwimToday staff will update the information listed on If you have multiple locations that qualify, please fill the form out for each location.

If you have any questions, please call 719-540-9119 or email Customer Service.